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NYX x WeHo Pride
June 20, 2023
![NYX x WeHo Pride](/blog_images/webp/6652main.jpg.webp?v=1687277221)
As featured on Fox 11 News Los Angeles and the LA Times, the NYX Cosmetics x WeHo Pride Booth was a standout experience on Santa Monica Boulevard at the 2023 Pride celebrations. Tractor Vision provided the technical design and fabrication for the agency, CSM, who produced the activation.
![](/blog_images/webp/66531.jpg.webp?v=1687277222)
The NYX Booth was designed as a fully immersive experience for the Pride goers. On the left, the Heart Wall provided a fun photo-op under the acrylic ceiling that cast a rainbow of colors across the activation. At the center, the Glitter Tornado Pod was a crowd favorite, designed as an interactive feature that invited attendees to fully embrace the festivities. Capping off the activation was a Foam Pit that had attendees jumping for joy.
![](/blog_images/webp/66542.jpg.webp?v=1687277222)
Check out the video walkthrough of the NYX Booth on Tractor Vision's IG.
![](/blog_images/webp/66553.jpg.webp?v=1687277222)
"It's creating these kinds of impactful experiences and being part of something bigger than the build that makes all the hard work worth it in the end." - Fabio Mascio, Founder and CEO of Tractor Vision
(323) 235-2885
tractorvision.com
TRACTOR VISION specializes in entertainment design, fabrication and rentals.
![](/blog_images/webp/66531.jpg.webp?v=1687277222)
The NYX Booth was designed as a fully immersive experience for the Pride goers. On the left, the Heart Wall provided a fun photo-op under the acrylic ceiling that cast a rainbow of colors across the activation. At the center, the Glitter Tornado Pod was a crowd favorite, designed as an interactive feature that invited attendees to fully embrace the festivities. Capping off the activation was a Foam Pit that had attendees jumping for joy.
![](/blog_images/webp/66542.jpg.webp?v=1687277222)
Check out the video walkthrough of the NYX Booth on Tractor Vision's IG.
![](/blog_images/webp/66553.jpg.webp?v=1687277222)
"It's creating these kinds of impactful experiences and being part of something bigger than the build that makes all the hard work worth it in the end." - Fabio Mascio, Founder and CEO of Tractor Vision
About Tractor Vision Design & Fabrication
340 E. Jefferson Blvd., Los Angeles, CA 90011(323) 235-2885
tractorvision.com
TRACTOR VISION specializes in entertainment design, fabrication and rentals.
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