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industry news

The Latest Industry News for the Exciting World of Production.


 
Creative Handbook puts together a bi-monthly newsletter featuring up-to-date information on events, news and industry changes.
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ZEISS acquires camera tracking pioneer Ncam Technologies


July 17, 2023

ZEISS acquires Ncam Technologies
ZEISS has acquired UK-based camera tracking pioneer Ncam Technologies Ltd. With this acquisition, ZEISS is expanding its technology portfolio specifically for the cinema, broadcast, and visual effects industries. Ncam's multi-award-winning hybrid camera tracking technology makes it possible to spatially track the camera indoors and outdoors by utilizing different tracking methods. The acquired tracking data is essential for virtual production and live compositing and offers a huge added value for postproduction.

This technology is an excellent complement to ZEISS' cinema product lineup which includes Supreme Prime and Supreme Prime Radiance, Cinema Zoom and CP.3 lenses as well as recently introduced lens data related services in the CinCraft ecosystem. Together, ZEISS and Ncam are aiming to deliver outstanding, easy to use tracking and VFX solutions for professional production workflows.





Meet us at SIGGRAPH

Immerse yourself in CinCraft, the ZEISS ecosystem for the digital application of lens effects. See for yourself when you visit the ZEISS booth # 730 in the West Hall at the SIGGRAPH show on August 8-10. CinCraft Mapper generates frame-accurate distortion and shading data for your compositing and matchmoving with only a few clicks to help you simplify your workflows. This is just the beginning.





ZEISS Talking Cine with Emmy Nominated Cinematographer, Jon Joffin, ASC


ZEISS Cinematography got the chance to sit down with Jon Joffin, ASC and discuss his Emmy nominated work on the hit AppleTV+ show Schmigadoon! Working with the ZEISS Supreme Prime Radiance lenses, Jon talks about creating a unique LUT for this second season of the episodic.





Free Filmscape Virtual Rental Company Events


Filmscape Chicago and PERG are bringing you two days of events for the rental community, focused on both lighting/grip, and camera/lens! The ZEISS team will be providing a tour and lens demo live from the ZEISS Cinema Lens Demo Center in Sherman Oaks, CA! The virtual session takes place on Friday, July 21 at 3:45 - 4:45pm EST. Don't miss out and find out how ZEISS can help support your rental team in LA by clicking below to register.





Early LA Screening on July 29th


Due to overwhelming demand, we are pleased to present this program again with SMPTE Hollywood and the Digital Cinema Society. Join us on Saturday, July 29 at 9:00am for a networking reception. The screening will start promptly at 10:00am at the Linwood Dunn Theater at the Motion Picture Academy. Click below to reserve your ticket to the 2023 HBO Camera Assessment Series Documentary.


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