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Steele Opens New Santa Monica Location

By: Dan Harary | March 28, 2013

Steele Opens New Santa Monica Location

Steele opens new Santa Monica location with SuperBowl Spots, Feature Film, Stereo 3D Project for CI/SONY, and Mariah Carey video for Oz: The Great and Powerful. STEELE Studios, a leading creator and producer of visual content for Films, Commercials, Television, Broadcast, Music Videos and Online/Viral Media, has relocated its offices to 1131 Olympic Blvd., Santa Monica, CA, 90404. Ph: 310/450-0600. Jo and Jerry Steele, co-founders, STEELE Studios, made the announcement.

STEELE's move coincides with the company's contributions to four recent and very high profile projects. The STEELE Studios team performed 4K conform, online, color grading, beauty, compositing, titles, graphics, mastering and multiple conversions/deliverables for the Skechers "Relaxed Fit" 2013 campaign, for agency Siltanen and Partners in El Segundo, CA. The collaboration of STEELE and Siltanen produced several spots featuring Joe Montana, Mark Cuban, Tommy Lasorda and Ronnie Lott. The SuperBowl 2013 spot entitled "Robber," which starred Joe Montana, can be seen here:

Also for Siltanen and Partners, STEELE Studios' Jerry Steele provided the Voice Over narration for a second Skechers SuperBowl 2013 spot, entitled "Man Vs. Cheetah." To view this spot, please see:

STEELE Studios
more recently provided the conform, online, visual effects, beauty work, and additional color grading on Mariah Carey's latest music video, entitled "Almost Home" - the title song to the hit Disney film "Oz: The Great and Powerful." This video, featuring scenes from "Oz," was directed by David LaChapelle and produced by HSI Productions. To see this music video:

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On the feature film side, STEELE Studios recently provided dailies, 2K conform, online, color grading, VFX, compositing, beauty/retouching, main and end titles, subtitles, pan and scan, dust busting, 5.1 audio laybacks, and mastering for the feature film "Border Run." The film, starring Sharon Stone and Billy Zane, was directed by Gabriela Tagliavini. "Border Run" tells the story of a female American reporter (Stone) who searches for her missing brother against the backdrop of drugs, violence and human trafficking across the U.S./Mexican border.

In addition, STEELE recently provided complete 3D Stereoscopic Services for Conservation International (CI) and Sony for their international reel. STEELE's work included Stereo transcoding, dailies, editing, color grading, conform/online, compositing, graphic design, S3D manipulation/convergence, S3D 2D to 3D conversion, S3D titles/graphics, rotoscoping, dirt removal, stereo 3D mastering, music composition/sound design with Confidence Head, multiple format mastering and deliverables. See:

STEELE Studios is an award winning Post Production Facility with over 23 years of experience and completion of over 2,000 projects for Films, Commercials, Television, Broadcast, Music Videos and Online/Viral Media. The company is internationally recognized for its innovation in post production techniques and stereoscopic technology, and industry renowned for its design and creation of compelling and memorable visual imagery.

STEELE's diverse range of services include Stereoscopic 3D, 5K, 4K, 2K, HD, Digital Intermediate, Dailies, Color Grading, Online, Offline, Visual Effects, FX Supervision, Animation, Motion Graphics/Design, Titles and Beauty/Retouching/Age Regression.

Among the major advertisers for whom STEELE Studios has worked are Coca-Cola, Pepsi, Budweiser, Smartwater, Burger King, Gap, Old Navy, Microsoft, Dell, Nokia, Lexus, Cadillac, Nissan and BMW. The company's corporate entertainment industry clients include 3net, Discovery, Sony Pictures Entertainment, Sony Japan, Sony Music, NBC, ABC, CBS, Showtime and Disney. STEELE has also provided its services to such international megastars as Jennifer Aniston, Lady Gaga, Beyoncé, Brad Pitt, Angelina Jolie, Mariah Carey, Jennifer Hudson, Mike Myers, Mary J. Blige, Alicia Keys, Usher, Kanye West, Rihanna, Katy Perry, Madonna, and Britney Spears, to name but a few.

STEELE Studios' new headquarters is located at 1131 Olympic Boulevard, Santa Monica, CA, 90404, with affiliated partnerships worldwide. Phone is (310) 450-0600 and website is:

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