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The Latest Industry News for the Exciting World of Production.
By: Imagecraft Productions | March 1, 2013
Imagecraft Productions (IC) is becoming known as more than just a camera, audio, grip, and lighting rental house. Imagecraft has been working with more and more event, television and corporate producers to enhance their productions with our live streaming services.
During the week leading up to the Oscars®, Imagecraft teamed up with Smashbox Cosmetics to produce a social media integrated live stream directly from Hollywood Boulevard. On the digital billboard atop the Hollywood Roosevelt Hotel, photos were displayed from Smashbox fans across the globe. Imagecraft used their streaming technology to broadcast the billboard feed live on Smashbox's Facebook page.
Imagecraft Productions recently purchased Sony's new 4K digital cinema cameras, the Sony PMW-F55s. With its Super 35mm image sensor and 4K recording resolution, it produces images that are as stunning as film. We pair the camera with our Angenieux Optimo DP Rouge 16-42mm or Fujinon 19-90mm Cabrio Compact Zoom to enhance those images even more, and Sony's new PRO+ SXS cards provide reliable capture for 4K's high frame rate.
Some of the Imagecraft crew has been trying out the new cameras and accessories at various locations around LA. For more updates and action shots of the PMW-F55, visit our Facebook Page at www.facebook.com/ImagecraftTV. The Sony PMW-F55, lenses and accessories are available for rental, for more information call 818.954.0187 or visit www.imagecraftproductions.com.