The Latest Industry News for the Exciting World of Production.
By: Step and Repeat LA | April 6, 2018
Shadow Hills, CA - Step and Repeat LA is a company that specializes in red carpet backdrops, or better known in the film and entertainment industry as 'step and repeats'. These backdrops feature an array of event sponsor logos that have been laid out in a step or diagonal pattern. Step and repeats are most commonly used for televised award ceremonies and film premieres, but can also be used at grand openings, birthday parties and fundraisers.
In 2012, Seth Rogen and Lauren Miller Rogen founded Hilarity for Charity, or HFC, as a resource for the millennial generation to help bridge the gap in understanding the landscape of Alzheimer's disease. Today, HFC is dedicated to raising awareness, inspiring change, and accelerating progress in Alzheimer's care, research, and support through the engagement of millennials. Using this unique approach, HFC aims to significantly improve outcomes for all family members contending with Alzheimer's disease by 2020.
The Hilarity for Charity 2018 event took place on Saturday March 24, 2018 at the Hollywood Palladium in Los Angeles, California. Consisting of stand-up acts, comedy sketches and musical performances, the variety show raised money to promote awareness of Alzheimer's disease, provide funds for research, improve the lives of family members of Alzheimer's patients and help create the next generation of Alzheimer's advocates.
Ben Toth, a sales representative for Step and Repeat LA, had this to say, "We've really enjoyed working with Seth Rogen for the past 3 years to create the red carpet setup for his events. This year was quite impressive, as the media wall was 8' high by 50' wide. We even provided a bright teal carpet that made the wall POP! All-in-all, the event was a success!"
Step and Repeat LA provides complete delivery, setup, take-down and pick-up services for all media wall purchases. For traditional banner orders shipping outside of the Los Angeles area, Step and Repeat LA provides free ground shipping. Step andRepeat LA is a one-stop-shop for all event planners, and offers a variety of additional event products including red carpet, choice of gold, silver, or retractable-belt black stanchions, plush red or black velvet ropes, studio-quality lighting, life-sized cut-outs, and much more.