industry news

The Latest Industry News for the Exciting World of Production.


 
Creative Handbook puts together a bi-monthly newsletter featuring up-to-date information on events, news and industry changes.

L.A. Percussion Rentals Celebrates Milestone Anniversary and Launches New Website


By: L.A. Percussion Rentals | November 3, 2015

L.A. Percussion Rentals Celebrates Milestone Anniversary and Launches New Website

L.A. Percussion Rentals (LAPR), the preeminent percussion and backline rental company for some of the most respected live and recording acts worldwide, are celebrating a decade in business. At the Company's 10th anniversary party, the husband and wife owners revealed their new, revamped website.

This redone website is "aiming to be more of a real resource for percussion and backline," owner Abby Savell stated. At the core, everything is databased with alternate names, so instruments are easy to find; some are cross-referenced in multiple categories, if applicable. Over thirty new instruments with photos were added and lesser-known instruments have greater description.

Another notable function of the new LAPR website is the "Sound Search," an interactive tool which is designed for those (such as prop masters) who seek instruments but aren't sure which ones to choose; the Sound Search helps the user narrow-down by certain qualities - such as region - and the results are real-time displayed.

Industry News Image
LAPR 10th anniversary with new website projection

In addition, many of the instruments - notably from renowned studio percussionist Emil Richards - have links to sound clips. Rather than simply provide solo instrument, "sample" style sound clips, the Company provides links to clips of some of the instruments in context, most from film recordings. "Many of these instruments sound different depending on what beaters are used or which area of the instrument is played on; even the musical style that's used in the example can leave a narrow impression of the instrument. We wanted to avoid the pigeonholing of sample-style sound clips, and allow a multitude of examples which allow the user to hear different applications of each instrument in different styles, and sometimes with other instruments," said owner Dan Savell.
Industry News Image
LAPR owners Abby and Dan Savell

LAPR was founded in 2005 by Dan and Abby Savell, husband and wife professional percussionists. They rent orchestral, ethnic, and eclectic percussion, along with drumsets and backline to symphony orchestras, tours, film/TV/videogame productions, bands, universities, and individual musicians.
For more information, contact Dan Savell at 310.666.8152.



No Comments