The Latest Industry News for the Exciting World of Production.

We offer design consultation, specification and build services for virtually any production, event or architectural environment that involves fabric and hardware components. Come to us early in the process so that we can insure development of designs that are as practical as they are esthetic. Rose Brand Inc. produced both the stretch shapes and the arched, modular frame to house them in the photo above. Learn more about our Design, Spec, Build services. Read more about the above project on our blog.


New Drapes for a Landmark Theatre
Inspired by photos of the theatre's interior architecture, we designed a curtain that incorporated a prominent curvilinear architectural detail that appeared on the walls near the stage.


Printed Floor, Backdrop and Ceiling Tiles
Worked with blackwalnut llc to specify and build printed flooring, ceiling and backdrop tiles for the NBC Sports Winter Olympics studio.


Lightweight Scenery Automation on a Budget
Worked with Hudson Scenic to choreograph the movement of 37 chandeliers to music, for "Natashia, Pierre and the Comet of 1812." Learn about lightweight scenery automation.


Producing & Rigging Outdoor Projection Screens
Worked with Moment Factory to manufacture an enormous outdoor projection screen and masking for the 10th Magnaball extravaganza by legendary rock band, Phish. Also provided installation guidance and management.


Space Transformation from Single to Multi-Purpose
Turned a gym into an elegant event space, and then back�again and again. Read about this highly creative use of track, rigging, custom curtains & swags.


Automated Control of Projection Screen Aspect Ratios
Designed & implemented a motorized system to control the masking curtains surrounding the screen on all four sides.

ABOUT ROSE BRAND

Being in business since 1921, we've learned a thing or two about the entertainment, event, and display industries. What started as a small, family run business has grown into a national company employing over 250 people in two locations.

Ninety-five years ago we opened our doors on the Lower East Side of Manhattan selling rags. As time went by we expanded to the sale of theatrical fabrics and developed in-house, custom sewing capabilities. We also began carrying various production supplies and stage hardware. Fast forward to today and we're manufacturing custom theatrical and event drapery, backdrops and virtually anything sewn with fabric for venues that range from high school auditoriums to Radio City Music Hall. Our custom service also includes technical project management for the design & installation of curtain, track and projection jobs.

Combine our bi-coastal facilities, hundreds of thousands of yards of in-stock fabrics, plus the expertise of our project managers and you have the quickest turnaround time on the most intricate jobs.

Ask around about our reputation. You'll know you chose the right partner for your production. Our continued growth is the result of the strong relationships we've built with you, our customers.