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An Immersive Sanrio Experience Designed & Built by Coffee House Industries
When Sanrio approached us in search of a Hello Kitty pop-up experience that would captivate shoppers and spark hours-long lines inside the Del Amo Fashion Center in Torrance, CA, Coffee House Industries delivered - turning an empty retail space into one of the most immersive Hello Kitty environments ever built. Our response was simple: say no less.

This large-scale Hello Kitty pop-up installation blends experiential retail, themed décor, and high-detail scenic fabrication. Designed and built entirely by Coffee House Industries, the space invites guests to step into a cozy, holiday-inspired Sanrio world filled with custom sets, interactive photo moments, and vibrant character storytelling.

Transforming a Retail Space Into a Full Hello Kitty World
From the first step inside the pop-up, visitors are greeted with a premium, highly detailed environment engineered for engagement. The experience begins with a custom Hello Kitty plush wall, constructed from hundreds of stacked Hello Kitty heads - an instant photo moment that has quickly become one of the most shared images from the activation.



Across the room, an oversized red mural showcases Hello Kitty and her friends, anchoring the central cash wrap and establishing the signature look of the space. Clean white brick facades, bold red framing, and gingham patterns tie the entire installation together, creating a cohesive retail environment that feels nostalgic, modern, and perfectly on-brand for Hello Kitty fans of all ages.

Custom-built shelving, themed floor graphics shaped like Hello Kitty's bow, and warm lighting guide guests organically through the shop, allowing the environment itself to tell the story.

Inside the Hello Kitty Home: A Complete Immersive Set Build
Beyond the merchandise floor, Coffee House Industries designed and fabricated a fully immersive, multi-room Hello Kitty Home - one of the most detailed scenic environments ever featured inside a mall pop-up.

Each room was custom-built from scratch, featuring:

Faux-brick fireplaces
Oversized character cutouts and scenic window reveals
Custom CNC-cut trims and framing
Plush sofas, gingham rugs, pillows, and themed décor
Life-size Hello Kitty props designed for photo opportunities
Wall illustrations and framed artwork of the entire Sanrio cast
From the cozy living room scene to the reading nook and the iconic photo arch shaped like Hello Kitty's head, every detail was engineered to deliver a warm, storybook-style atmosphere that encourages visitors to explore, photograph, and share.



Fabrication, Craftsmanship & Full-Service Scenic Execution
All fabrication, printing, scenic finishing, lighting integration, and installation were completed in-house by Coffee House Industries. Our team handled:

CNC routing and custom carpentry
Large-format printing & graphic installation
Scenic painting and finishing
Prop fabrication & room styling
Retail display design & layout flow
Full on-site installation at Del Amo Fashion Center
The final result is a high-impact, experiential retail environment built to drive foot traffic, increase dwell time, and create memorable brand engagement - all essential goals for modern pop-up activations.



Why Brands Choose Coffee House Industries for Experiential Builds
Coffee House Industries is trusted by global brands for:

Experiential pop-ups and mall activations
Custom scenic fabrication and themed environments
Retail build-outs and brand installations
CNC cutting, printing, and prop fabrication
Fast turnaround and high-volume finishing capacity
Tight-deadline on-site installs anywhere in the U.S.
Our team specializes in transforming creative concepts into fully realized, photo-ready environments that excite fans and maximize brand visibility.

Bring Your Next Activation to Life
If your brand is ready to create a high-impact experiential pop-up or themed retail installation, Coffee House Industries can take your vision from concept to completion with precision, speed, and craftsmanship that stands out.

Click here to request a QUOTE today and start building something unforgettable.