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Step and Repeat LA Creates Custom Media Wall for Exclusive Santa Barbara Screening of "Heart of the Beast"


September 28, 2026

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Step and Repeat LA Creates Custom Media Wall for Exclusive Santa Barbara Screening of "Heart of the Beast"
Los Angeles, CA - Step and Repeat LA brought its custom event branding expertise to Santa Barbara for an exclusive screening of Heart of the Beast, the new survival adventure starring Brad Pitt and directed by David Ayer.

The private screening took place at Santa Barbara's historic SBIFF Riviera Theatre ahead of the film's theatrical release. Step and Repeat LA created a custom media wall for the event, providing a polished branded backdrop designed to complement the high-profile film screening and give guests a dedicated setting for photographs and event coverage.

Set against the dramatic backdrop of Santa Barbara, the screening offered an intimate setting for the highly anticipated film, which follows Special Forces officer James Belmont and his combat dog, Odin, after a plane crash leaves them stranded in the Alaskan wilderness. The film explores survival, resilience and the bond between a soldier and his canine companion. Heart of the Beast is directed by David Ayer and stars Brad Pitt, J.K. Simmons and Anna Lambe.



The Santa Barbara screening drew a notable entertainment-industry crowd, with guests including Josh Brolin and Zoe Saldaña, adding to the event's star-studded atmosphere.

For Step and Repeat LA, the project reflects the company's continued work supporting film premieres, private screenings, press events and entertainment-industry activations throughout Southern California. From custom media walls and step-and-repeats to dimensional signage and complete event branding, Step and Repeat LA creates visual environments designed to make a lasting impression both in person and in photographs.



The custom media wall helped establish a branded focal point at the Riviera Theatre, providing an elevated backdrop for the exclusive screening and reinforcing the cinematic presentation of the evening.

Heart of the Beast is now in theaters nationwide.

Step and Repeat LA is a Los Angeles-based event branding and production company specializing in custom media walls, step-and-repeats, 3D signage, fabric displays, red carpet environments and branded event installations. Serving premieres, screenings, corporate events, brand activations and entertainment-industry events throughout Los Angeles and Southern California, the company provides custom solutions designed to bring event branding to life.

For more information:
Visit www.stepandrepeatla.com
Contact [email protected]

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