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Step and Repeat LA Rolls out the Red Carpet for Gold Meets Golden in West LA

By: Step & Repeat Los Angeles | January 16, 2018

Shadow Hills, CA - Step and Repeat LA is a company that specializes in red carpet backdrops, or better known in the film and entertainment industry as 'step and repeats'. These backdrops feature an array of event sponsor logos that have been laid out in a step or diagonal pattern. Step and repeats are most commonly used for televised award ceremonies and film premieres, but can also be used at grand openings, birthday parties and fundraisers.

Gold Meets Golden is a star-studded event that was held on January 6th at Equinox Sports Club's luxury lounge in West Los Angeles. The event brought together actors, artists, athletes and Olympians in celebration of Hollywood's award season, which kicks off in earnest with the 2018 Golden Globe Awards. Staying true to its "golden" theme, guests were offered champagne with gold flakes, gold-glazed fonuts (doughnuts that aren't fried) and golden-berry parfaits. The event attracted the likes of A-listers such as Cuba Gooding Jr., Naomi Campbell, Caitlin Jenner, and was hosted by Nicole Kidman.

For the red carpet entrance, Step and Repeat LA designed, printed, and custom-built a 10' high by 40' long media wall, which was constructed using a series of wooden wall flats brought together to create the full 40' length. Once the wall was constructed, a seamless cloth print featuring the step and repeat design was adhered to the surface for a smooth, aesthetic finish. Accompanying the 40' wall were lights, red velvet ropes and gold stanchions and over 80' of gold carpet.

Rachel Guerrero, a representative for Step and Repeat LA, had this to say, "What an awesome experience it was bringing our part of this event together, and what a great finished product. It's always so interesting to see different colored carpets used at special events, instead of traditional red carpet. The gold carpet really solidified the uniqueness of the event, and I couldn't be more proud of our team!"

Step and Repeat LA provides complete delivery, setup, take-down and pick-up services for all media wall purchases. For traditional banner orders shipping outside of the Los Angeles area, they offer free ground shipping. Step and Repeat LA is a one-stop-shop for all event planners, and in addition to step and repeats, it provides a variety of additional event products including red carpet, choice of gold, silver, or retractable-belt black stanchions, plush red or black velvet ropes, studio-quality lighting, life-sized cut-outs, and much more.

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